Latest Marketing News

Ask an Expert: More on building a global business
Q: How would one go about beginning a more international sort of business? Not only are things tough here, but watching the Beijing Olympics makes me think that our product might do well in that vast market that is China. William <p><a href="http://rssfeeds.usatoday.com/~a/UsatodaycomMoney-Strauss?a=EkH3Bq"><img src="http://rssfeeds.usatoday.com/~a/UsatodaycomMoney-Strauss?i=EkH3Bq" border="0"></img></a></p><img src="http://rssfeeds.usatoday.com/~r/UsatodaycomMoney-Strauss/~4/373960898" height="1" width="1"/>
Ask an Expert: Going global has never been easier
Q: How would one go about beginning a more international sort of business? Not only are things tough here, but watching the Beijing Olympics makes me think that our product might do well in that vast market that is China. <p><a href="http://rssfeeds.usatoday.com/~a/UsatodaycomMoney-Strauss?a=GBmQ6q"><img src="http://rssfeeds.usatoday.com/~a/UsatodaycomMoney-Strauss?i=GBmQ6q" border="0"></img></a></p><img src="http://rssfeeds.usatoday.com/~r/UsatodaycomMoney-Strauss/~4/367851937" height="1" width="1"/>
Ask an Expert: Lessons to be leaned from the growth of Nike
Q: From a business perspective what I find interesting about the Olympics is the reach of Nike. Their swoosh seems to be everywhere. <p><a href="http://rssfeeds.usatoday.com/~a/UsatodaycomMoney-Strauss?a=rJhkFm"><img src="http://rssfeeds.usatoday.com/~a/UsatodaycomMoney-Strauss?i=rJhkFm" border="0"></img></a></p><img src="http://rssfeeds.usatoday.com/~r/UsatodaycomMoney-Strauss/~4/361687623" height="1" width="1"/>
Ask an Expert: Don't fall into the buggy-whip mentality
Q: I own an upper-end shop in New York and we, too, are being hit by the economic slowdown. With people looking for bargains, how to we compete without hurting our brand? Jenna <p><a href="http://rssfeeds.usatoday.com/~a/UsatodaycomMoney-Strauss?a=a0VC6I"><img src="http://rssfeeds.usatoday.com/~a/UsatodaycomMoney-Strauss?i=a0VC6I" border="0"></img></a></p><img src="http://rssfeeds.usatoday.com/~r/UsatodaycomMoney-Strauss/~4/355049608" height="1" width="1"/>
Ask an Expert: Who are your picks as top entrepreneurs?
So here we are in the middle of summer and change is needed. The daily grind, the normal hours, the regular column they just don't cut it during these long days! <p><a href="http://rssfeeds.usatoday.com/~a/UsatodaycomMoney-Strauss?a=MaFpCT"><img src="http://rssfeeds.usatoday.com/~a/UsatodaycomMoney-Strauss?i=MaFpCT" border="0"></img></a></p><img src="http://rssfeeds.usatoday.com/~r/UsatodaycomMoney-Strauss/~4/348101706" height="1" width="1"/>