Latest Marketing News

To get ahead in this e-world: Create and market content
Q: Everyone says we are supposed to grow our business digitally in this digital age. But for the average small business, what really can or are we supposed to do, other than have a great website and maybe a blog? Bill <p><a href="http://feedads.g.doubleclick.net/~at/PXO6T-83GVXCuavX58GvXQ68vS4/0/da"><img src="http://feedads.g.doubleclick.net/~at/PXO6T-83GVXCuavX58GvXQ68vS4/0/di" border="0" ismap="true"></img></a><br/> <a href="http://feedads.g.doubleclick.net/~at/PXO6T-83GVXCuavX58GvXQ68vS4/1/da"><img src="http://feedads.g.doubleclick.net/~at/PXO6T-83GVXCuavX58GvXQ68vS4/1/di" border="0" ismap="true"></img></a></p><img src="http://feeds.feedburner.com/~r/UsatodaycomMoney-Strauss/~4/Q_uUM-6M-N8" height="1" width="1"/>
Ask an Expert: Getting real about ads' effect in a recession
Q: I keep hearing that one way to make it though this recession is to advertise more that that is one thing successful companies did to make it through previous bad economies. Is that accurate? Amy <p><a href="http://feedads.g.doubleclick.net/~at/ACfUakqH2p7v7UyPFATBBEAtrHs/0/da"><img src="http://feedads.g.doubleclick.net/~at/ACfUakqH2p7v7UyPFATBBEAtrHs/0/di" border="0" ismap="true"></img></a><br/> <a href="http://feedads.g.doubleclick.net/~at/ACfUakqH2p7v7UyPFATBBEAtrHs/1/da"><img src="http://feedads.g.doubleclick.net/~at/ACfUakqH2p7v7UyPFATBBEAtrHs/1/di" border="0" ismap="true"></img></a></p><img src="http://feeds.feedburner.com/~r/UsatodaycomMoney-Strauss/~4/BuGXynMO30M" height="1" width="1"/>
Ask an Expert: How to get solid feedback on your Big Idea
Q: How do I know if I really have a good idea for a business? What I want to do is a little different, but I think it is a big, great idea. Is there some way to be sure? Samantha <p><a href="http://feedads.g.doubleclick.net/~at/c2fsZY2qd5MqdOq2fgpTIegonNc/0/da"><img src="http://feedads.g.doubleclick.net/~at/c2fsZY2qd5MqdOq2fgpTIegonNc/0/di" border="0" ismap="true"></img></a><br/> <a href="http://feedads.g.doubleclick.net/~at/c2fsZY2qd5MqdOq2fgpTIegonNc/1/da"><img src="http://feedads.g.doubleclick.net/~at/c2fsZY2qd5MqdOq2fgpTIegonNc/1/di" border="0" ismap="true"></img></a></p><img src="http://feeds.feedburner.com/~r/UsatodaycomMoney-Strauss/~4/uYA1eKL4snQ" height="1" width="1"/>
Ask an Expert: Get personal with your branding efforts
Q: I continue to lose business to a couple of competitors who are better known than me in our industry. They don't do better work, but they are better known. How can I get potential clients to realize that I am as valuable as they are, and charge less, even? <p><a href="http://feedads.g.doubleclick.net/~at/Z4L3Ik_GuN2X3D3XWFMW5UTrlEI/0/da"><img src="http://feedads.g.doubleclick.net/~at/Z4L3Ik_GuN2X3D3XWFMW5UTrlEI/0/di" border="0" ismap="true"></img></a><br/> <a href="http://feedads.g.doubleclick.net/~at/Z4L3Ik_GuN2X3D3XWFMW5UTrlEI/1/da"><img src="http://feedads.g.doubleclick.net/~at/Z4L3Ik_GuN2X3D3XWFMW5UTrlEI/1/di" border="0" ismap="true"></img></a></p><img src="http://feeds.feedburner.com/~r/UsatodaycomMoney-Strauss/~4/4HNz-YP2JGg" height="1" width="1"/>
Ask an Expert: How to boost your business on the cheap
Q: I have a nice law practice. I have steady clients and am never at a loss for work, but I would also like to grow my business. That said, in this economy especially, I can't see taking on an associate and paying someone a full salary and benefits, so how do I do it? Jason <p><a href="http://feedads.g.doubleclick.net/~at/QuNfYl83GHx5rpztS25iRncIB4U/0/da"><img src="http://feedads.g.doubleclick.net/~at/QuNfYl83GHx5rpztS25iRncIB4U/0/di" border="0" ismap="true"></img></a><br/> <a href="http://feedads.g.doubleclick.net/~at/QuNfYl83GHx5rpztS25iRncIB4U/1/da"><img src="http://feedads.g.doubleclick.net/~at/QuNfYl83GHx5rpztS25iRncIB4U/1/di" border="0" ismap="true"></img></a></p><img src="http://feeds.feedburner.com/~r/UsatodaycomMoney-Strauss/~4/8zwR2NuEPTs" height="1" width="1"/>